Digital products are not often created ‘just for fun’ – usually, there is a commercial motive involved, a return on the investment of the product’s research, design, development, and launch. After all, if it’s a product worth using, it brings value to its users – that value means it is reasonable to expect something in return. To achieve that “something”, you need to decide how to monetize your product.
This article assumes that you have already – as part of the design and development process – researched your target market and understand your users and their pain points. The question here is, what monetization strategies can you use to realize your product’s value?