Blog New Work Case study: recruiting a Product Growth leader for a 20+ year-old fintech companyCase study: recruiting a Product Growth leader for a 20+ year-old fintech company
For over 20 years, Opal Transfer has been providing fast, secure, and cost-effective money transfers, serving more than 340,000 users, mainly expats sending money across Europe and beyond.
Based in London, the company’s mobile app and web platform have gained significant trust thanks to their simplicity and customer-first approach. However, after years of consistent growth, the company recognized a gap: the absence of a dedicated product leader.
Without someone to guide the app’s development, scaling and adapting to the ever-changing market became increasingly difficult. To address this challenge, Opal Transfer partnered with Boldare to recruit a Growth Product Manager.
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The challenge – strengthening product leadership to support long-term growth
At Opal Transfer, product development had long been overseen by the CEO, who successfully combined strategic vision with day-to-day product decision-making. As the company grew and new priorities emerged, it became clear that additional support was needed—someone who could take ownership of the product’s continued development.
The goal was to find an experienced leader to guide the direction of new app features, ensure alignment with market expectations, and take on operational responsibility for product growth. This would allow the CEO to focus on broader areas of the business.
The solution – coordinating a comprehensive recruitment process
Boldare took full responsibility for the recruitment of the Growth Product Manager role. This included collaborating with Opal Transfer’s management to define the job description and competency profile, preparing and promoting job listings on relevant platforms, screening candidates, creating tailored assignments, and providing support during final interviews with the top three candidates.
The recruitment process, conducted remotely via Slack over 8 weekly sprints, took place from February 5th to March 31st, ensuring full transparency throughout.
By the end, we presented Opal Transfer with three top-tier candidates, each ready to drive product growth. Ultimately, the chosen candidate was the best fit for the company’s culture and development needs.
Why Opal Transfer chose Boldare
Opal Transfer chose to collaborate with Boldare due to our years of experience in the IT industry and our ability to tailor our approach to each individual project, as well as because we are a product-led organization and know how to identify candidates with the right mindset.
Boldare’s team not only excelled at recruitment, but we also understood exactly the type of leader Opal Transfer needed to continue developing its product in a fast-moving industry.
As Gita Petkevica, founder and CEO of Opal Transfer, said:
Boldare approached our project with incredible dedication.
Thanks to our collaboration, the recruitment process was efficient, quick, and fully aligned with Opal Transfer’s needs.
The outcome – a seamless hire and a new chapter in Opal Transfer app development
Following the recruitment process, Opal Transfer gained a Growth Product Manager who took charge of the continued development of the mobile app, implementing new features tailored to the evolving needs of the fintech market. As Ben Horowitz described, “a good product manager is the CEO of the product” — someone who takes full responsibility for creating and executing a winning plan. That mindset was exactly what Opal Transfer was looking for.
At Boldare, this product-centric way of thinking is part of our DNA. We understand the value of true product ownership and strategic execution — because it’s how we work ourselves. That’s why we were able to identify the right person quickly and with full confidence in the match.
The recruitment marked the beginning of a strong, ongoing collaboration between Opal Transfer and Boldare in the area of app development.
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