Blog New Work 2022: our Partners share predictions for travel, real estate, automotive and education sectors2022: our Partners share predictions for travel, real estate, automotive and education sectors
2021 was another year of uncertainty - a textbook example of the VUCA world. While the global pandemic keeps many businesses in check, there’s a group of entrepreneurs who treat the current situation as an opportunity to adapt, grow and as a result, boost their businesses. Here at Boldare, we are proud to work with such bold organizations. We asked some of their decision makers to tell us about their predictions for 2022, and the lessons they learned from 2021. Read on to learn what industry leaders have to say!
Table of contents
We chose companies that are leading their industries and are open to various kinds of innovation. Organizations that are eager to improve, not only their digital products but also their processes. Our partners share their opinions on which technology trends will play major roles in the tourism, real estate, gas and energy, and e-commerce sectors.
Chris Carmichael, Head of Corporate Innovation, TUI Musement
Which technology trend will play a major role in the tourism sector in 2022?
I think 2022 will be a year of recovery as we see what everyone has been working on over the last two summers. There are no major changes to the hardware or software that customers use, but the new approach to remote working could see more of a market for long-term holiday stays as people combine work and holidays in the same destination.
What’s your personal key technological or product development takeaway from 2021?
For me, 2021 has been a year of new technology beginning to deliver. We are finally starting to see technologies we have talked about for a while meeting their promises, so the speed of event-based architectures combined with machine learning systems and other technologies has allowed us to create products and services that are far better for our customers and allow us to modernize and improve our processes.
Cathy Cao, Director of Digital, Olive Tree Holdings
Which technology trend will play a major role in the real estate sector in 2022?
In the commercial real estate (CRE) world, we see technology impacting these key areas: automation of repeatable but increasingly complex processes, easier access to data plus machine learning capabilities on big datasets, and smarter spaces with IoT.
What’s your personal key technological or product development takeaway from 2021?
Due to COVID, the limitation of in-person interactions and travel spurred the CRE world to go digital sooner than expected for the industry. CRE financing was one sector in which I was surprised to see so much innovation within the last year – from lead sourcing to transaction management. TrueRate Services is excited to see many peers enter the space pushing CRE financing to digitalize at a faster rate than many other real estate sectors who were early adopters of technology.
Tobias Troeger, Head of Application Management, Prisma
Which technology trend will play a major role in the gas and energy sector in 2022?
I believe that Software as a Service and commercial off-the-shelf products will play a major role in the gas sector. Many legacy applications are at the end of their lifetimes whereas investment budgets for bespoke systems are decreasing due to pressure on margins from increasing gas prices.
What’s your personal key technological or product development takeaway from 2021?
My key takeaway from 2021 is migration strategies from monolithic to event-sourced and independent systems. Very often the microservices and event-sourced pattern is hyped without anybody being clear how to actually migrate from a legacy system. PRISMA has found a technical approach to actually move to new architecture patterns which is a great step.
Kunal Chopra, CEO, Kaspien
Which technology trend will play a major role in the retail sector in 2022?
Consolidation of systems will play a major role in e-commerce in 2022. 2020 forced many companies to expand their online presence. In 2021, we’ve seen brick-and-mortars open back up, and consumers have changed their spending habits once more, landing in between 2019 and 2020 buying behaviors. As a result, the demand for omnichannel brand management tools has increased. Similarly, we’ve seen over $10 billion invested into Amazon FBA aggregators in the last two years. Every brand these aggregators acquire has its own supply chain. To effectively manage and scale these brands, aggregators will need tools capable of consolidating data and management from multiple brands.
What’s your personal key technological or product development takeaway from 2021?
We’ve seen consumer packaged goods (CPG) brands become a lot smarter about Amazon since the start of COVID. When foot traffic to physical stores dropped off, many of these companies had to learn how to sell online or risk going out of business. They got more in-the-weeds than they had previously, and it’s fantastic to see more buy-in and focus on e-commerce. For technology providers, however, this means that their tools must be able to serve more advanced user needs. At Kaspien, we experienced this with our ad management software. The average user today understands ad architecture and ad strategy better than they did pre-COVID, which pushes us to continue innovating. That’s an exciting place to be.
While takeaways and predictions differ between each industry, there are a few similarities. In most cases, our customers pointed out the increasing importance of digital products and changes in the business landscape caused by the COVID-19 pandemic. Similarly, most of the predictions focused on the growing significance of new technologies: microservices, machine learning, IoT, and digital transformation in general.
If you want to discuss partnership possibilities - send us a message at hello@boldare.com, or fill in our contact form.
Share this article:
