Cognitive biases in UX design - what are they? 8 examples
In our previous article, “Psychology and UX Design” [LINK] we looked at human-computer interaction (HCI) and the importance of taking human psychology and cognitive principles into account when designing the UI and UX of digital products. In this follow-up piece, we examine the different types of built-in bias that we all carry around with us and how they impact UI/UX design.