Anna Zarudzka

A co-CEO's inside view on AI washing: what it really is, why it matters, and what genuine AI adoption looks like beyond the press releases.

Voice, text, or image? Discover why modality is one of the most consequential design decisions - and why it should be made before anything gets built.

Discover three modern approaches to product design and learn why sometimes the smartest choice is… not designing at all. This article shows how to use design wisely to create intuitive and effective solutions. See how the role of the designer is evolving in the world of digital products.

If you can, avoid outsourcing; it’s always better to have an in-house team. However, having a dedicated development team, including a QA engineer and product designer, is a luxury. In 2023, 54% of organizations faced a tech skills shortage, according to Forbes, so companies must either hire internally or find a reliable software outsourcing partner. The first step in choosing an external partner is deciding on the outsourcing model: nearshore or offshore. Today I will focus on the challenges UK companies face when outsourcing, covering reliable partners, cultural and legal considerations. Read on for a comprehensive guide on the pros, cons, costs, and best practices of UK-Europe nearshore software outsourcing.

A combination of dreams and frustration can bring about extraordinary things. How to support self-development in a new, variable world? How can the future generation be independent and fulfilled? Read about the Boldare Foundation and its democratic school, Grajfka.

Arguably, nothing changes without learning. There’s no progress, no growth, no improvement without it. As the saying goes, “Those who fail to learn from history are condemned to repeat it.”* Any development endeavor that seeks to be better/faster/more must include learning in its process, and taking a lean startup approach to business is no exception.

Growing your business is exciting. However, it’s never as easy as some brands want us to believe with their stories of risky investments in new, edgy technology, or in a product (or service) that hasn’t been done before. Growing your business is about finding your product-market fit. Read on to find out how one of the world’s best brands managed to do that.

Creativity, flexibility, and the ability to make decisions in a changing environment - these skills can’t be replaced by machines. Do schools prepare us properly to function in the modern world? Read about self-management, holacracy, and democratic education.

How to manage software development risks during global health and economy crisis? The question is not “how to avoid the risk” but “how to reduce it and push further". For that you need a Next-Gen company in your risk management strategy

We are all very concerned about the COVID-19 disease situation. So far, Poland is among the countries where the situation is not so severe. However, we feel that it is our social responsibility to act now and do our best to stop the virus from spreading, at least in our closest environment. So, how are we going to do it?

People buy meanings. This emerging perspective of thinking about products and their users is the key to understanding that digital transformation and innovation within companies cannot be accomplished with a merely technological push. It has to be driven by a structural approach to the idea that design and technology are both inextricably linked and equally important.