5 reasons why Continuous Discovery is the new standard in product development
There are no good digital products without understanding user needs. The problem is, user needs can evolve in a blink of an eye and that’s a challenge for product teams to fulfill them. In this article, we present a solution - continuous product discovery. It reduces the risk of product failure and helps to create world-class digital products. How does it work? Why do most product-driven companies choose to implement continuous discovery? Here we come with the answers.
